Kiosks vs. Counter - “The Great QSR Showdown”

It’s the ultimate QSR face-off: self-service kiosks versus traditional counter service. Which boosts revenue more? Let’s break it down like a burger order.

Counter Service: The Classic

Personal and reliable, but slow. Customers feel rushed, and upselling can be awkward. Average order value (AOV) is around £10, with a 10% upsell rate, per 2024 industry data.

Kiosks: The Modern Marvel

Kiosks are fast, fun, and upsell-friendly. Customers customize orders without pressure, boosting AOV by 20% (£12) and upsell rates to 30%. They’re 99% accurate and cut processing time in half. A 2023 survey found 65% of QSR customers prefer kiosks for speed.

Metric	Counter Service	Self-Service Kiosks
Average Order Value	£10	£12
Upsell Rate	10%	30%
Processing Time	2 minutes	1 minute
Accuracy	95%	99%

LineTen’s Kiosk Advantages

Our kiosk software integrates with your POS, offers customizable interfaces, and provides analytics. 

Choosing the Right Option

Kiosks shine in high-traffic locations, while counters suit smaller venues. Hybrid models work best for flexibility. Test both to find your fit.

Steps to Implement

• Assess layout for kiosk space.

• Pilot kiosks at one location.

• Optimize upsell prompts.

• Train staff to support kiosk users.

• Scale based on results.

Kiosks are stealing the show. Get yours with LineTen, start by booking a demo today